Do you have a DIY kit?
Are you a service provider, as opposed to someone who sells a product? Most service providers charge a rate for their time, and their business is reliant on them doing all the work.
Many service providers I have spoken to also report they get a number of people coming to them, using their free hour (or half hour) and never coming back, mostly citing their rates are unaffordable.
So, have you thought of creating a DIY (do it yourself) kit?
This kit is an information product you can create once, then sell again, and again. It would be cheaper than your usual consultation fee, but still worth your while to create. It would contain information and questions for clients to answer and work through what you may offer your other clients, but on their own.
Another advantage of having a DIY kit is that you can reach more people with a single product, and it won’t rely on you to be around. It is also a source of income.
With any DIY kit, don’t give away all your secrets at a cut price rate. You may even want to create a number of different kits on different aspects of your business. For example, if you are an interior designer, you may want to create a kit to help people decorate their bedroom with suggestions and checklists, and another kit for a bathroom or lounge room.
The biggest challenge with a DIY kit is finding the time to put them together. You may already have information and checklists you have created for your clients. These may be edited to turn into a DIY kit. There are also Virtual Assistants out there who can help with this task, including taking your information and editing them to a saleable product.
So, if you are a consultant or service provider, have you thought of creating a DIY kit to complement your existing services and help you grow your business?
